From: "MRC Communications" <email@example.com>
Date: Fri, 12 Nov 2010 17:59:20 -0500
To: Watch for the BLUE Wasaga Dome this Sunday, November 14th for World Diabetes Day<firstname.lastname@example.org>
Subject: Press release Beach Booster- International Diabetes Federation (IDF) global campaign will light iconic monuments and sites in blue
For immediate release
Editor,reporters,event,diabetes, Wasaga Beach
NOVEMBER 12, 2010
SOURCE: BEACH BOOSTER STREETSCAPES
Watch for the BLUE Wasaga Dome this Sunday, November 14th, World Diabetes Day
The International Diabetes Federation (IDF) global campaign will light iconic monuments and sites worldwide in blue
World Diabetes Day is celebrated every year on 14 November. The date commemorates the birthday of Frederick Banting, who, along with Charles Best, is credited with the discovery of insulin in 1921.
In almost every country of the world, diabetes is on the rise. The current number of people with diabetes stands at over 230 million. The disease is a leading cause of blindness, kidney failure, amputation, heart attack and stroke. It is one of the most significant causes of death, responsible for a similar number of deaths each year as HIV/AIDS.
The International Diabetes Federation (IDF) has launched a global campaign to light iconic monuments and sites in blue to mark World Diabetes Day, November 14th.
In Canada, such places being lighted in Blue are CN Tower, Niagara Falls and Rogers Centre. In Wasaga Beach, Ontario, Canada IDF has partnered with the Wasaga Dome, on Beach One of the Longest Freshwater Beach in the World to help Bring Diabetes to Light. Wasaga Dome is on the list of monuments and buildings around the world of be lit up in Blue. MAPBeach Booster Streetscapes Ltd. searched for a landmark to light here in The Beach, to join the list of global participants. We are delighted to make it happen!
World Diabetes Day marks a call to action to raise awareness around the world about diabetes, to urge governments to implement national policies for the care and treatment of diabetes and to encourage individuals to get involved.
Wasaga Dome will be Blue lighted from Sundown on Sunday, November 14th until just before midnight. While no official lighting ceremony will take place it is hope that people from Wasaga Beach and Southern Georgian Bay will witness the beautiful Dome In Blue and take photos from around the bay.
The Wasaga Beach event was made possible through the generosity of Wasaga Dome owner Nick Vidinovski. Volunteering their help are Chris Sarabura of Reflective Solutions who will provide the lighting expertise, Joe Bickerstaff of Beach Booster.com and Bill Frieday will be looking after the total production of the event.
Go to this link and scroll to the bottom. http://www.worlddiabetesday.org/en/monuments/2010/Canada